Magic Software: The Fast Track to Mobilising Enterprise Business Processes

After our MUSE 2012 event last week it was perhaps quite timely that I had the opportunity to meet with a prospective customer yesterday and during our discussion the topic of how to provide access to enterprise systems via mobile came up. The question was how to provide field staff with access to back-end systems? It was of course no coincidence that I just happened to have my iPad with me!

I was able to demonstrate how we have the ability to connect to multiple systems, in our case CRM and ERP, and provide a ‘mash-up’ of applications for the …

MUSE 2012 –business track: and why Mobility is a Must!

Yesterday was the Magic Software User Group 2012 business track; we were joined by about 20 customers in London who were keen to hear about the capabilities of the Magic Software mobile offering. All of the attendees seem genuinely enthused by what I, our CTO Eyal Pfeifel and our EVP of EMEA and Japan Amit Ben-Zvi had to say. This enthusiasm may have been spurred on by the promise of the trip to Vinopolis for wine tasting which followed but I couldn’t be sure!

Based on a morning of presentations and discussions and an afternoon of fun and networking, the …

Windows 8- What on earth is Microsoft playing at??

This week Apple CEO Tim Cook asked the question many of us have been mulling over for some time now, what on earth are Microsoft thinking?? This question, raised by Cook at the most recent meeting of the Apple shareholders, was to my mind the beginning of an attack on Microsoft for their vision that a tablet and a desktop can share the same operating system and concept. Cook termed the decision “crazy” and likened it to a toaster/refrigerator possible but what’s the point? Cook asserted that such a hybrid would lead to too many compromises and in attempting to …

The beginning of the end for Android?

In one of my blogs last month, I commented on Android’s ongoing vulnerabilities due to its very ‘open nature’. This has resulted in several security concerns as discussed in that blog.

Source

It would appear I was not the only one with these concerns, as the outlook for Android has suddenly become a whole lot bleaker, and that can be seen from all the key indicators:

Firstly, as we all know, there are multiple ‘flavours’ of Android. Fine, this is a natural progression and to be expected, but what is extremely worrying to me is that, as …

Mobilising a JD Edward’s Application in a Day

Yesterday was a fun day at Magic Software! We have been talking to many organisations about the ease of creating business processes that can be readily extended to mobile devices using Magic Software’s  MEAP (Mobile Enterprise Application Platform) approach.  To demonstrate this we invited JD Edwards customers to take a hands on approach at a one day workshop at our offices here in Bracknell.

I guess we all know that to be effective, a mobile application normally requires accessing several applications which are needed to fulfil the required business process at the point where it is most effective. (For …

Tablets- Does size matter?

The age old debate of “does size matter” rages on only this time we are all talking tablets. Does the size of the tablet or the screen really make that much different to the user? Will it make or break a product? Or even a brand? Let’s look at the breath of sizing out there- for months we have been hearing about the possibility of a larger Kindle Fire or a smaller iPad however the vast majority of tablets seem to fall into two camps the 7inch (Samsung and PlayBook) and the 10inch (iPad).

To my mind the 10 inch …

Why buying Instagram was the best $1bn Facebook ever spent

As we all know Mark Zuckerberg’s Facebook spent the weekend buying Instagram for $1bn dollars, many have suggested this highlights the fact we are in a technology bubble, that $1bn was a crazy amount to pay for a company who provide a free app but I have spent the weekend telling anyone who will listen, included my very good friend @billie_broaris via Facebook, that I think the move was genius and here’s why…….

To understand the move we must first understand what Facebook is, it is not a public space like the internet, it is a commercial platform. Don’t …

Magic Software UK Spring Newsletter

The Magic Software Newsletter, Spring edition is out and I wanted to share it with you here. There are some interesting articles in there including;

  • Mobile Apps Does One Size Fit All
  • Enterprise Mobile Mashups: Access Any System from Any Device at Any Time
  • Incorporating tablets into your mobile strategy

And many more, if you click on the image below it will take you to the newsletter, I hope you will find something of interest there.


Integration now- and am not just talking Hairspray!!

The well known cry from Hairspray ‘Integration now’, is the cry more and more of us are hearing from our users of ERP and CRM systems. This was highlighted by a recent article 8 CRM Trends You Need to Watch in 2012. The two key trends highlighted here were; CRM integrating with Other Critical Business Systems and Mobile Applications Will Empower Customer-Facing Workers and Consumers. Now I have covered a lot in this blog around mobility and mobilising business processes but here I wanted to focus on the nuts and bolts that hold the whole thing together and make it …

Android’s ongoing vulnerabilities

As you may have read in my last blog there are many areas of vulnerability in the world of enterprise mobility however one operating system seems to have received more than its fair share of bad press in this respect, that is of course Android. Obviously this highlights the difference between an open and a closed operating system environment, Android as we all know is open source so everything is out there for the world to see whereas iOS is completely closed with any app having to be rectified by Apple. Here I wanted to run through just a few …

David Akka | Magic Software